News

Future of Beauty Packaging

February 17, 2025

Last week, colleagues from our THG LABS Packaging team headed to Birmingham’s NEC to unbox the latest sustainable trends, materials and technologies at the annual Packaging Innovations & Empack event. 

Top of the team’s list of favourite packaging picks were paper screwcaps and thermochromic ink for safe water temperature detection, as well as some savvy reimagining of refill formats.