We Live, Breathe, Dream Beauty

Innovation

The cosmetics industry is fast-paced and success depends on staying one step ahead with future-proof beauty products that excite and engage consumers.

Our Innovation team have their finger on the pulse, fuelling blue-sky thinking with consumer insights, global trends, market data, and the latest ingredients and textures. The result? Unique, strategic, on-brand skincare, bodycare, haircare and suncare product concepts that drive progress and delight your customers.

Formulators With a Flair For Storytelling

Our team has a unique blend of skills which combines technical expertise with a creative talent for translating ingredient ideas and science into compelling messaging, so each beauty product has a formula AND a story consumers fall in love with.

Kristal Goodman – Head of Technical Innovation, THG LABS Acheson

Global Beauty Innovation Ecosystem

Our Head of Product Innovation Kristal Goodman, has been on the Technical Jury for both the 2026 Asia Cosmoprof and Cosmopack Awards and the Cosmoprof and Cosmopack Worldwide Awards, which celebrate the most innovative and brands in the beauty industry and rewards products, formulations, packaging, design, technology, materials, ingredients, and sustainability across skincare, haircare, suncare, bodycare, cosmetics, nailcare, male grooming and devices.   

Serving on the panel reflects the role THG LABS plays within the global beauty innovation ecosystem. Working at the intersection of R&D, regulatory governance, packaging feasibility and scalable manufacturing, our teams have a holistic view of what differentiates credible innovation in today’s market.  

That perspective is strengthened through active engagement across the wider industry landscape, including collaboration with Cosmetic Cluster UK and BBIA (Bio-based and Biodegradable Industries Association), regulatory dialogue via the Cosmetic Toiletry and Perfumery Association (CTPA) and biotech ingredient development partnerships with Clean Food Group and other next-generation suppliers. 

Being active participants in the wider industry, keeps our lens sharp and insight current, ensuring the expertise shared we share with THG LABS brand partners is informed, responsible and globally connected. 

We’re proud to be one of the first UK beauty manufacturers to have joined Cosmetic Europe’s Commit for Our Planet initiative.

Formulating Sustainably

THG LABS are committed to researching and developing beauty products that require less energy and water to produce and are striving to steadily increase the amount of environmentally friendly, low-impact materials used in our products.

We prioritise the selection of natural ingredients that are crafted through biotechnology, fermentation, upcycling or regenerative agriculture, and those that benefit local communities and protect biodiversity.

We are also furthering development of sustainable alternatives to agriculturally grown ingredients using biotechnology; collaborating with pioneers in this area to help the progression and creation of cosmetic ingredients for the cosmetics industry.
Read more about how we Innovate with Purpose

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Innovating With Purpose 

We are also furthering development of sustainable alternatives to agriculturally grown ingredients using biotechnology; collaborating with pioneers in this area to help the progression and creation of cosmetic ingredients for the cosmetics industry. 

Our partnership with Clean Food Group is an example of this in action, and serves as a case study recognised in Cosmetics Europe’s Commit For Our Planet Second Initiative Report. The collaboration focuses on transforming surplus bread waste into high-performance, lower-impact oil alternatives for beauty and personal care applications. 

This inclusion reflects the way we approach innovation: 
– science-led 
– commercially scalable 
– environmentally considered 

We believe breakthrough formulation and responsible sourcing should evolve together. Read more about how we  Innovate with Purpose

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Expert Innovation Shaping 
Beauty's Future

Our Product Innovation Team tracks the 
latest shifts in cosmetic science, consumer 
behaviour, and beauty product 
development to help brands stay ahead. 
From advanced suncare to transformative 
haircare and sunless tanning innovation, 
our reports highlight the opportunities 
that matter most.

Download our latest trend reports and 
discover where science meets market potential.

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